Datasikkerhedserklæring

Privacy Policy for Hogrefe Psykologisk Forlag

We are pleased that you have visited this website. To continue to improve the attractiveness of our website, we continually optimise the site’s functions and services. In doing so, security is a priority for us. You trust us with your personal data when you use our website. We know that this trust is to be valued. That’s why we handle your data with special care.

In the following, we will inform you about how your personal data is collected when you use our website. Personal data is all data that personally relates to you, e.g. name, address, e-mail address(es), user behaviour. We have taken extensive technical and operational precautions to protect your data against accidental or intentional manipulation, loss, destruction or access by unauthorised persons. Our security procedures are reviewed regularly and adapted to take technological progress into account.

1    Controller for data processing

The controller pursuant to Article 4 Paragraph 7 of the EU General Data Protection Regulation (GDPR) is


Hogrefe Psykologisk Forlag A/S
Kongevejen 155
2830 Virum
+45 3538 1655
info@hogrefe.dk

 

2    Option to contact the Data Protection Officer

You can contact our Data Protection Officer at datenschutz@hogrefe.de or via our postal address, adding an FAO for ‘Der Datenschutzbeauftragte/The Data Protection Officer’.

3    Your rights

You have the following rights with respect to personal data that relates to you:

3.1    General rights

You have a right to information, rectification, erasure, restriction of processing, objection to processing and data transferability. If processing is based on your consent, you have the right to revoke this consent with future effect.

3.2    Data processing rights based on legitimate interests

Pursuant to Article 21 Paragraph 1 of the GDPR, you have the right to object against the processing of personal data that relates to you that takes place on the basis of Article 6 Paragraph 1 e of the GDPR (data processing in the public interest) or based on Article 6 Paragraph 1 f of the GDPR (data processing for the purposes of legitimate interests); this also applies to profiling supported by this provision. If you object, we will no longer process your personal data unless we can prove compelling grounds for processing that outweigh your interests, rights and freedoms, or if processing serves to assert, exercise or defend legal claims.

3.3    Rights for direct advertising

If we process your personal data to directly advertise to you, you have the right to object to the processing of the personal data that relates to you for the purposes of such advertising at any time, pursuant to Article 21 Paragraph 2 of the GDPR; this also applies to profiling if it relates to such direct advertising.

If you object to processing for the purposes of direct advertising, we will no longer use your personal data for these purposes.

3.4    Right to complain to a supervisory authority

You also have the right to complain to a responsible data protection supervisory authority about us processing your personal data.

4    Collecting personal data when you visit our website

When simply using the website for informational purposes, i.e. if you don’t register or send us information in another way, we only collect personal data that your browser sends to our server. If you want to view our website, we collect the following data that is required for technical reasons in order for us to display our website and guarantee its stability and safety. The legal basis for this is Article 6 Paragraph 1 f of the GDPR:

IP  address, date and time of request, time zone difference to Greenwich Mean Time (GMT), content of the request (specific page), access status/HTTP status code, respective volume of data transmitted, website that the request has come from, browser, operating system, and the interface, language and version of browser software.

This data cannot be used by us to identify the individual user. This information is only evaluated by us in an anonymised way for statistical purposes.

5    Contacting us by e-mail or via the contact form

When you contact us by e-mail or via the contact form, we store data you have shared to respond to your question or issue. If we ask for information via our contact form that is not required in order for you to get in touch, we mark this as optional. This information is used to clearly define your request and to improve how your concern is processed. This information is explicitly provided on a voluntary basis and with your consent; Article 6 Paragraph 1 a of the GDPR. If this information relates to channels of communication (for example, e-mail address, phone number), you are also agreeing that we may contact you via these channels of communication where necessary in order to respond to your concern. You can of course withdraw this consent with future effect at any time.

We delete such data when it no longer needs to saved, or we restrict its processing if legal retention periods apply.

6    Newsletter

6.1    General information

You can subscribe to our newsletter, through which we send you information about our current offers, by providing your consent in accordance with Article 6 Paragraph 1 a of the GDPR.
We use the ‘double opt-in process’ when registering for our newsletter. This means that once you have registered your e-mail address, we send you a confirmation e-mail to that e-mail address in which we ask you to confirm that you want us to send newsletters. If you do not confirm registration within [24 hours], your information will be locked and automatically deleted after a month .

We also save the IP addresses you use and the time of registration and confirmation. The purpose of this process is to provide evidence of your registration and to be able to clarify any potential misuse of your personal data, where necessary.

We only require an e-mail address to send newsletters. Once you have confirmed your registration, we save your e-mail address for the purpose of sending newsletters. The legal basis for this is Article 6 Paragraph 1 a of the GDPR.

You do of course have the option of unsubscribing from the newsletter at any time, and withdrawing the consent given with future effect. In order to do so, please click on the unsubscribe button in the newsletter received or contact our Data Protection Officer using the contact details below.

6.2    Newsletter tracking

We wish to point out that we evaluate your user behaviour when sending out newsletters. For the purpose of this evaluation, the e-mails sent include ‘web beacons’, also known as ‘tracking pixels’, which are saved on our website. For evaluations, we link the specified data and the web beacons to your e-mail address and an individual ID.

We create a user profile using the data recorded so that we can tailor the newsletter to your individual interests. In doing so, we record when you read our newsletters and which links in them you click on, and from this we draw conclusions about your personal interests. We link this data with actions you carry out on our website.

You can object to this tracking at any time by clicking on the separate link provided in every e-mail. Information is only saved if you have subscribed to newsletters. Once you unsubscribe, we only save data in a purely statistical and anonymous way.

This kind of tracking is also impossible if you have deactivated images in your e-mail program as the default setting. In this case, however, the newsletter will not be fully displayed and you may not be able to use all of the functions. If you activate the images manually, the tracking described above will take place.


7    Registration and client account

You have the option of registering with us for a client account. We collect and store the following data about you for registration:

- Salutation
- First name
- Surname
- E-mail (user name)
- Password
- Date of birth
- ‘Private’ or ‘Company’ account type
- Street address, Address Addendum
- Zip/postal code, City
- Telephone

We  use a ‘double opt-in process’ for registration, i.e. your registration is only confirmed if you have first confirmed your registration by clicking on the link in a confirmation e-mail sent to you. If you  do not confirm registration within [24 hours], your registration is automatically deleted from our database. The above-mentioned data is mandatory, however all other information can be provided on a voluntary basis via our portal.

After successful registration, you are given personal, password-protected login details and you can view and manage the data you have saved. Registration is voluntary, but may be required to use our services.

If you use our portal, we store data about you that is required to fulfil the contract, and information about the payment method, where necessary, until your access expires. We also store data provided by you on a voluntary basis for as long as you use the portal, unless you delete this beforehand. You can manage and change all information in the protected client area. The legal basis for this is Article 6 Paragraph 1 a, b and f of the GDPR.


8    Online orders - Shop

If you place an order with us online through our website, we collect various data required to conclude the contract. The legal basis for conclusion is the execution of a contract based on Article 6 Paragraph 1 b of the GDPR. Data is stored for the duration of the contract and in accordance with legal obligations. We use a number of payment service providers to process payments, which are always specified and directly accept your input, and are therefore the recipients of your personal data collected in connection with the payment process. The legal basis for using payment service providers is contract processing pursuant to Article 6 Paragraph 1 b of the GDPR. Data for payment purposes is stored for the duration of payment processing.

9    Hogrefe Testsystem (HTS)

You can find more information about data protection within the scope of the Hogrefe Testsystem (HTS) at Data protection in the Hogrefe Testsystem online portal.

10    Applications

You can send an application to our company electronically, with particular reference to e-mail. We only use your information to process your application and do not share it with third parties. Please note that unencrypted e-mails are not sent in a way that protects them against access.

You  can also send an application to our company online, via our application portal. Your online application is sent directly to the HR department using an encrypted connection, and is of course treated confidentially. We only use your information to process your application and do not share it with third parties. You can find more information about data processing as part of the application process in our application portal’s privacy policy.

If you have applied for a specific role that has already been filled, if we are considering you for another role, or if we consider you to be better suited to another role, we would like to pass on your application within the company. Please let us know if you do not consent to your application being passed on.

Your personal data is deleted as soon as the application process comes to an end, or after a maximum of 6 months if you have given your explicit consent for us to store your data for longer, or if it results in a contract being concluded. The legal basis for this is Article 6 Paragraph 1 a, b and f of the GDPR, as well as Section 26 of the Federal Data Protection Act (Bundesdatenschutzgesetz, BDSG).


11    Using social plug-ins

This website uses social plug-ins from the providers

- Facebook  (operator: Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA)
- Twitter (operator: Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA)
- Google+ (operator: Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA)
- LinkedIn operator (LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA)
- Xing (operator: Xing SE, Dammtorstraße 30, 20354 Hamburg, Germany)

These plug-ins normally collect data from you and send this to the respective provider’s servers by default. To ensure your privacy is protected, we have taken technical measures to ensure that your data cannot be collected by plug-in providers without your consent. If you access a page that contains plug-ins, these should first be deactivated. Plug-ins are only activated by clicking on the respective symbol, which means you consent to your data being sent to the respective provider. The legal basis for using plug-ins is Article 6 Paragraph 1 a and f of the GDPR.

Once activated, plug-ins also collect personal data, such as your IP address, and send this to the respective provider’s servers, where this is stored. Activated social plug-ins also store a cookie with a unique ID when the respective website is accessed. Providers can also create a profile that relates to your user behaviour. This is created even if you are not a member of the respective provider’s social network. If you are a member of the provider’s social network and are logged into the social network when you visit this website, your data and information about your visit to this website can be associated with your profile on the social network. We have no influence over the exact scope of the data collected by the respective provider. You can find more information about the scope, type and purpose of data processing and about your rights and settings options to protect your privacy in the privacy policies for each social network provider. These are available on the following sites:

Facebook : https://www.facebook.com/policy.php
Twitter: https://twitter.com/privacy/
Google+: https://www.google.com/intl/de/privacy/
LinkedIn: https://www.linkedin.com/legal/privacy-policy?trk=uno-reg-guest-home-privacy-policy
Xing: https://privacy.xing.com/de/datenschutzerklaerung

12    Using cookies:

Cookies are stored on your machine when you use our website. Cookies are small text files that are stored on your hard drive, assigned to the browser you are using, and used to send specific information to the party that has placed the cookie on your machine. Cookies cannot run any programs or place any viruses on your computer. They are used to make the website more user-friendly and effective overall. We  also use cookies to be able to identify you when you visit us again if you have an account with us. Otherwise, you are required to log in again each time you visit.

This website uses the following types of cookies, the extent and functionality of which is outlined below:

12.1    Transient cookies

These cookies are automatically deleted when you close your browser. This particularly includes session cookies. These store a ‘session ID’, which is used to assign requests from your browser to the overall session. This means that your machine can be recognised when you return to our website. Session cookies are deleted when you log out or close your browser.

12.2    Persistent cookies

These cookies are automatically deleted after a set period of time that the cookie can distinguish between. You can delete cookies at any time through your browser’s security settings.

12.3    Flash cookies

Flash cookies used are not generated by your browser, but by your flash plug-in. We also use HTML5 storage objects that are stored on your end device. These objects save the required data, regardless of your browser, and have no automatic expiration date. If you don’t want flash cookies to be processed, you must install a corresponding add-on, e.g. ‘Better Privacy’ for Mozilla Firefox (https://addons.mozilla.org/de/firefox/addon/betterprivacy/) or Adobe Flash Killer Cookie for Google Chrome. You can prevent HTML5 storage objects from being used by setting your browser to a private mode. We also recommend that you regularly manually delete cookies and your browser history.

12.4    Preventing cookies

You can configure your browser settings based on your requirements and can reject third-party cookies, or all cookies, from being accepted. Please note this may mean you are unable to use all of the functions of this website.

12.5    Legal bases and retention period

The legal bases for any potential processing of personal data and its retention period vary and are outlined in the following sections.

13    Website analysis

We use various services to analyse and optimise our website, and we have outlined these below. We use these services to analyse how many users visit our site, what information is most frequently requested and how users find the website. Data that we collect includes information concerning which websites bring a data subject to a page (‘referrer’), what sub-pages are accessed on the website or how often and for what period of time a sub-page is visited. This helps us to make our website more user-friendly and also helps us to improve it. The data collected is not used to personally identify individual users. Anonymous or highly pseudonymised data is collected. The legal basis for this is Article 6 Paragraph 1 f of the GDPR.

13.1    Google Analytics

This website uses Google Analytics, a web analysis service from Google Inc., (1600 Amphitheatre Parkway Mountain View, CA 94043, USA). Use includes the Universal Analytics operating mode. This allows us to assign data, sessions, and interactions across multiple devices to a pseudonymized user ID, meaning that we are able to analyze user activities across devices.Google Analytics uses cookies to allow use of the website to be analyzed. The information generated by the cookie about your use of this website is usually sent to a Google server in the USA, where it is stored. If IP anonymization is activated on this website, your IP address is truncated by Google within the European Union Member States or in other signatory states to the Agreement on the European Economic Area before it is sent. Only in exceptional cases is the full IP address sent to a Google server in the USA and truncated there. The IP address sent from your browser in the context of Google Analytics is not associated with other Google data. Google evaluates your use of the website on behalf of its operator in order to use this information to compile reports about the website activity and to provide other services to the website operator associated with use of the website and the internet. We also have legitimate interests in data processing for these purposes. The legal bases for using Google Analytics is Section 15 Paragraph 3 of the German Telemedia Act (Telemediengesetz, TMG), and Article 6 Paragraph 1 f of the GDPR. Data sent by us that are linked to cookies, user identifiers (e.g., user ID), or advertising ID are automatically deleted after 38 months. An automatic deletion process is carried out once a month for data that have exceeded their retention period. You can find more information about the conditions of use and data protection at https://www.google.com/analytics/terms or at https://policies.google.com. You can prevent cookies from being saved on your computer or device by changing your browser settings; please note that in this case, you may not be able to use all of this website’s functions to their full extent. In addition, you can prevent Google from recording data generated by the cookie that relates to your use of the website (including your IP address) and processing such data by downloading and installing https://tools.google.com/dlpage/gaoptout. Opt-out cookies prevent your data from being recorded when visiting this website in future. To prevent Universal Analytics recording across a number of devices, you must run opt-out on all of the systems you use.

Click here to save the opt-out cookie:

Deactivate Google Analytics

13.2    eTracker

Data linked to marketing and optimization purposes are recorded and stored on this website using etracker GmbH (http://www.etracker.com) technologies. A pseudonymized user profile can be created using these data. Cookies may be used in order to do so. Data that are collected through eTracker technologies for which separate consent has not been given by a data subject will not be used to personally identify users of this website and shall not be merged with personal data concerning the owner of this pseudonym. You can object against data collection and storage at any time with future effect. Please exclude me from eTracker recording. We use eTracker to analyze the use of our website and to be able to regularly improve it. We are able to improve our website using the statistics compiled and can design it in a more interesting way for you as the user. The data collected are permanently stored and analyzed in a pseudonymized way. The legal basis for using eTracker is Article 6 Paragraph 1 f of the GDPR. Third-party provider information: etracker GmbH, Erste Brunnenstraße 1, 20459 Hamburg; https://www.etracker.com/en/data-privacy 

 

Deactivate eTracker

14    Data transfer

Your data will not be transferred to third parties unless we are legally obliged to do so, if we are required to transfer data to execute the contractual relationship or if you have previously given your express consent for your data to be transferred.

External service providers and partner companies, such as online payment providers or shipping companies engaged for deliveries only receive data if this is required in order to process your order. In these cases, the scope of the data transfer is restricted to the required minimum. If our service providers come into contact with your personal data, we ensure that they comply with the provisions of data protection laws to the same extent that we do, as part of contract processing pursuant to Article 28 of the GDPR. Please also take note of the each provider’s privacy policy. The respective service provider is responsible for the content of third-party services, whereby we review the services for compliance with legal requirements, where this is reasonable.

15    Data security

We have taken extensive technical and operational precautions to protect your data against accidental or intentional manipulation, loss, destruction or access by unauthorised persons. Our security procedures are reviewed regularly and adapted to take technological progress into account.

 
Hogrefe Psykologisk Forlag, May 2018